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If you already have a new business or want to make a business, there are two basic types of business, namely business to business (B2B) and business to customer (B2C). Both B2B and B2C have very different types of effective content strategy, business models, ranging from the customer segment, marketing strategy, capital, to how your business plans in the future.

Now we will try to explain first what is the difference between B2B and B2C, then we will discuss how different marketing strategies are. In addition, we will also discuss how B2B and B2C marketing tips are then how to sell the business to the company. But before that, in order, the Writer team will invite you to know what B2B and B2C really are.

What is business to business or B2B?

Business to business or B2B are transactions that are carried out electronically or physically and occur between business entities one to another. When you see what is thick, B2B is the sale of the product or service provided by the business and is intended for other businesses, not the customer.

For example, you have a culinary company engaged in catering. Then because the business you have is a large enough catering business, so you have a target market for the company. So your catering service is for companies that have quite a lot of employees, this is called B2B because your business or service is for other companies. If your catering business is for individuals or groups, that means your business is business to customer, not B2B.

What about business to customer or B2C?

The opposite of B2B, business to customer or B2C is a business that performs services or sales of goods or services to individual customers or groups directly. In other words, the business that you do is directly related to consumers, not companies or other businesses.

For example, suppose you have a basic food business. When you sell goods to individual consumers, that means your business is B2C aka business to customer. But if you sell large quantities of groceries to other businesses, that means your business is B2B, not B2C anymore.

Broadly speaking, almost all B2C products can become B2B products, but B2B products are very little used by individual consumers directly. For example, your catering business cannot be sold individually, but you can sell basic food businesses with fellow businessmen.

Now about the differences between B2C and B2B marketing strategies

After knowing the fundamental differences between B2C and B2B, we will now discuss how different marketing strategies are. Marketing strategies have significant factors to business continuity because when you make a marketing strategy wrong, your business can lose a lot.

If you look at risk, a business or product from B2B has a greater risk than B2C. Because the product you produce must be in sufficiently large quantities, the maintenance and manufacturing costs that you have to spend are also slightly larger.
We will take the example of a catering business (B2B), the … Read More

Hardwood Vs. Laminate Flooring

Are you looking to change the look of your flooring? Before you change your flooring, there are a few things that you need to consider when faced with the decision between Hardwood flooring or laminate flooring. Which one is the right one for you? It really all depends on how much you can afford and if you are planning on selling your home in the near future. Laminate flooring is the cheap way to change the look of your flooring. With that being said, hardwood flooring is more expensive but is worth every penny you put into it if you can afford it. Why is hardwood flooring the better option? Hardwood flooring never goes out of style and will always stand the test of time. While laminate flooring use to not only be cheap but look cheap as well, this is not the case anymore. Laminate flooring fits much better than it used to fit. You can now purchase laminate flooring that gives the illusion of being hardwood flooring. Before you make your final decision, you should consider some of the following: laminate is easier to install versus hardwood flooring which is difficult for the average person to install, laminate is cheaper in cost than hardwood flooring, hardwood floors still stands the test of time while laminate flooring only lasts about ten years, hardwood flooring always increases the value of your home and hardwood can be resurfaced multiple times while laminate flooring cannot.

If you are searching for something else that will stand the test of time than you need to shop Kay Jewelers. At Kay Jewelers, you will find an amazing selection of stunning engagement rings and anniversary pieces that will be surely be timeless. Kay Jewelers has wonderful pieces for all occasions. Whatever it is that you are searching for, let Kay Jewelers be your one stop shop for making memories that stand the test of time and with their partnership with Groupon Coupons you can be sure of saving lots of money.

Before you see Kay Jewelers be sure that visit Groupon Coupons for money saving offers in the form of promo codes and coupons codes. Act now and get 10 percent off with this code. Enjoy 30 percent off during the Black Friday preview sale when you use this code. Enjoy more savings with this code and get up to 70 percent off! Text now and get $25 off instantly with this promo code. Use this promo code and get a diamond heart necklace for only $29.99. Enjoy 70 percent off previously owned treasures when use this code. Act now and get free two-day shipping and returns with this code. Use this code and get 50 percent off with outlet savings. Sign up for emails and get $25 off with this promo code. Enjoy 50 percent off earrings with this code. Use this code and get 15 percent off. Use this promo code and get 25 percent off personalized bridal offers. Enjoy 50 percent … Read More

Many Benefits, Cannabis Not Eligible Destroyed

The combination of radiation therapy with cannabis use can shrink brain tumors. Florida Medical Marijuana citing, all parts of the cannabis plant including buds, leaves, seeds, and roots can be used as a medicinal herb. Cannabinoid compounds in cannabis have potential therapeutic value for pain relief, nausea control, and increased appetite. Research in the Journal of the American Medical Association found that cannabis can increase lung capacity. This is contrary to the belief of many people that marijuana can lower the capacity and ability of the lungs.

According Medical Marijuana Doctors in Florida to industry should remain involved as much as possible, which may include loan expertise in processing, extraction, marketing and positioning for people in the cannabis industry. Rising when there is a problem in the blood vessels – such as the effects of nicotine on cigarettes – causes the emergence of an immune response that triggers the accumulation of fat in the arteries.

Orlando Florida Medical Marijuana Doctors said that much of Indonesia can get from legalization of marijuana among others, state finance is increasing, job opening, and education level is increasing. Epidiolex: This drug is used in children with epilepsy and the FDA legalized it in 2013. However, its use is generally strictly prohibited.

Ibn al-Baytar (1291) – Oil cannabis seeds to cure gasoline (‘rich’) on the ear. This is the most widely known cannabis effect. Consuming marijuana will cause hallucinations, euphoria, and loss of one’s control. This is what makes marijuana then banned because it is very dangerous, especially young people.

Cannabis comes from a plant called Hashish Sativa. It has an active ingredient called THC, which makes you feel drunk or excessive. THC and other ingredients in cannabis can also affect your body’s performance. Lately, If it is reasonable for health and relieve stress, you need to consider the risks.… Read More

How to hire a professional SEO service provider


Your new website may look beautiful, but if your prospective customers can’t find you when they’re searching for the type of products and services that your company provides, then it’s an internet white elephant.

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Achieving the coveted top spot on the first page of search engine rankings is the best way to persuade people that your site is worth a visit, but in order to achieve this position, you’re going to need the services of a good professional SEO agency. Even if you have some degree of understanding of how SEO works, the search engines constantly update their algorithms, so it’s a full-time job to keep up with current trends.

All SEO service providers are not created equal, so how do you find the best team for the job? As an article in Forbes points out, going by the look of a company’s website is not necessarily a good indicator – SEO skills are very different from web design skills. So how do you judge who to employ to increase your online profile?

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Site analysis

A reputable SEO agency will assess your website and evaluate your current SEO for you as a matter of course. Some teams, such as the Dublin SEO agency at http://www.rycomarketing.ie/, offer a complimentary website analysis of your digital marketing with no commitment whatsoever.

SEO techniques

Plenty of SEO agencies can get you to the top spot of search engine rankings very quickly, but it’s an altogether different matter to provide longevity at this position. So-called ‘black hat’ SEO techniques can achieve great results in the short term, but in the long term, your website could be subjected to heavy penalties once the search engines uncover them. Good SEO techniques, on the other hand, provide good results that will ensure your site maintains its position.

How long to achieve results?

A good, solid SEO campaign won’t deliver significant results in the short term. It takes time to create and implement an appropriate strategy, so don’t be tempted to choose an agency that promises to get your site to the top of the rankings within days.

Quality backlinks and keywords

Appropriate and relevant keywords and backlinks are the cornerstones of a great SEO campaign, so look for agencies that spend time over these important aspects. Solid foundations ensure the best results for your website.… Read More

SEO basics for mobile optimisation

No website can hope to ascend to the daunting heights of Google’s top search ranks without taking mobile optimisation into account. With these simple tips, you should be able to get to grips with the basics of modern mobile SEO strategies.

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Mobile friendliness matters

In the most basic terms, the factor of whether or not your site is mobile friendly will have a direct impact on where it appears on Google’s SERPs (search engine results pages). This is due to an update rolled out back in 2015, which many dubbed ‘mobilegeddon’.

You can easily check up on just how mobile friendly your site is in the eyes of Google, using its official testing tool, so there is no excuse to ignore this important change any longer.

The foundations of your site should really be optimised for mobile devices, meaning responsive web design is a natural choice. This gives your pages the ability to reconfigure themselves automatically, depending on the screen size of the device that is being used to view them.

Specialists at firms like Ryco Marketing Dublin SEO agency will be able to assist businesses that are stumped when it comes to the technicalities of underlying mobile optimisation. This Dublin SEO agency has been dealing with the aftermath of mobilegeddon for years.

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Localisation is key

If your site has already been built to work smoothly on all manner of portable platforms, then the next SEO consideration relates to the way that search works in the mobile age.

There are some important variations in the way results are ranked, depending on whether a user is searching on a desktop or a smartphone, with location playing a bigger part in the latter case. This means it can be sensible to set up landing pages which are optimised to rank highly in different places. Rather than targeting the entirety of Dublin, for example, you might narrow your keyword focus to a particular neighbourhood to maximise your local search impact.

Geographically specific keywords can be incredibly helpful here, enabling you to demonstrate to Google that you have a good understanding of how to offer visitors a relevant, targeted experience which will be worth serving up to them as a result for a given query. Mobile optimisation and the smartphone revolution have made a generic approach to SEO and keywords even less effective.… Read More

When is a small advisory firm better than a larger one?

Customers looking to choose an advisory firm to look after their investments face a difficult decision. How will they know if the adviser is right for them? Should they go with a big firm or a small, independent financial advisory business? Does the size of the firm even matter?

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Value

One priority that is placed high on many customers’ lists is how much the service will cost. While this is important, price shouldn’t be the deciding factor. It’s better to consider whether the value of the service received is worth the fees. According to Investopedia, it’s important to verify the firm’s or adviser’s credentials. That includes checking that they have the relevant qualifications, looking at their work history, and talking to current and past clients if you can. After all, you’re hiring them to work for you.

Personalised

Financial advisers themselves have said that the size of the firm can have an effect on the depth of the customer relationship and which services are offered. Advisory firms range from global wealth management businesses with thousands of advisers managing trillions in client assets to a one- or two-person shop operating from home. One of the advantages of large firms is continuity of service. If an adviser leaves or goes on holiday, they will have someone to replace them in a seamless transition. However, while they have a larger pool of expertise to match clients with, advisers frequently serve very large numbers of customers, which can erode the personal touch.

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For that reason, some clients prefer to go with a smaller firm for the greater level of personalised service and a more hollistic approach. Very small firms may not be able to meet all of the clients’ specific needs, unless they are backed up with robust back office systems for financial advisers that are designed for smaller, independent businesses. With developers like https://www.intelliflo.com/ providing innovative systems such as these, smaller IFAs are more able to compete in the industry.

Does size really matter? Evan Beach, a certified financial planner at Campbell Wealth Management, doesn’t think so. Company size is only one factor in deciding which firm to go with. Ultimately, the choice should be about what you feel most comfortable with, and it’s worth having the patience and taking the time to find the right person.… Read More

Essential Items for Every Busy Professional Who Owns a Pet

Owning a pet can be a lot of work, especially if you are single and are the only one who is responsible for taking care of the animal. Not only do you have to make sure to give your furry friend enough attention but you have to make sure you feed it, give it water, play with it, maybe walk it, take care of whatever is involved with your animal going to the bathroom, and keep track of its health overall. This can be very time consuming, despite the amount of love and affection that often comes with it, you may feel like you do not have enough time to give your animal everything it needs. Things get even more complicated when you have a busy job that keeps you away from home a lot of the time. If you are a professional who feels like they struggle with giving their pet everything he or she needs, keep reading, because we have found some great products and services that may help.

Automatic Feeder

If you are a busy pet owner, an automatic feed and automatic water system should be at the top of your list when it comes to things you need. There are a thousand different kinds of products out there but you can go to your local PetSmart to find the one that fits your animal’s size and your specific needs. You may opt for two different products because of the difference in amount of food and water your pet eats and drinks as well as the difference in timing. Whatever you do, make sure your pet likes and uses it before you leave home and rely on it. You would hate to come home to a hungry puppy or kitty because their new gadget does not function properly or maybe even scares them.

Pet Walking Service

If you own a dog, or perhaps a cat that needs to be walked, you know how time consuming this is and how it can even cause you to have to turn down invitations so you can be home to walk your dog. If you have a job that keeps you at the office late, this type of service may be essential for you. There are plenty of different choices for what time of service you can have. There are online companies, or apps that help you find dog walkers, you may even know someone in your neighborhood who may be willing to walk your pup for a little extra cash. Whoever it is, make sure you feel comfortable with them.

Pet Skype

In today’s modern and technologically advanced society, it is not surprising that there are now products and services that allow you to keep in touch with your pet throughout the day so your animal does not get lonely or scared without you there. Oftentimes you can plug in a little camera with a speaker to periodically check in and talk to your pet. If you want to really … Read More

Clay Alexander: Shaping the Dishware and Drinkware Industry

Clay Alexander, through his company Ember Technologies, has been able to come up with very useful inventions that have taken the industry to the next level. Ember Technologies began its operations in 2013, and is among the best performing companies.  Ember has a team of very experienced experts, and is considered to be among the fastest growing companies in the world. The engineers at the company have previously worked for well known technology companies like Microsoft, Google, Amazon, Lab, and Apple.

The drinkware and dishware industry will continue to be defined by various innovations from Ember. The company has in the recent past been enjoying success when it comes to engineering and innovation design. The most notable innovation from Ember Technologies is the temperature control coffee mug.

Ember Mug Concept

You can avoid being scalded by hot coffee by using the temperature control mug. It is possible to adjust and maintain the temperature of your coffee by using the ember mug. It is now possible to enjoy your coffee at your preferred temperature by simply adjusting the temperature using a dial under the mug. It is possible to maintain a set temperature for up to two hours. The mug has a rapid cooling capability that allows you to quickly cool your coffee or tea to the desired temperature.

Ember Mug Review

The absence of complicated instructions and buttons make the temperature control mug easy to use. You can achieve the desired temperature by simply rotating the dial at the bottom of the mug. A cell phone can be used to connect an app with the mug for a more effective control. However, it is important to point out you can still control your temperature manually on the mug without using the app.

The other interesting thing about this app is that it can be customized. It is possible to select notification preferences, change temperatures and create presets when suing this special type of mug. The lid is easy to pen and leak proof. The availability of charging features makes it easy to re-charge the mug. You can charge the mug within thirty minutes using the charging coaster that come switch the mug.

The Ember Design

Ammunition Group was contacted by Ember Technologies to help in designing this mug. The mug has an elegant design and looks like the usual travel mug because it can fit in a water bottle cage or a car beverage holder. The mug’s cover is made from a sort-touch that is normally used on smartphones. The wireless charging dock facilitates easy and faster charging.

The Ember mug guarantees comfort and convenience. The mug was well received in the market because of its amazing features. Ember Technologies is expected to come up with other creative inventions like the Ember mug.

 … Read More

Incidence Report Security Software and its Benefits

In case of a breakout or incidences pertaining security, it is critical for the owner to be the first to know and conduct the necessary actions before other parties can be alerted. However, in order to achieve this, the victim has to be in procession of a communication device capable of transmitting information in real time. In addition, the mode of communication should be capable of supporting the latest innovation in technology. Further, the incorporated devices should be capable of support up-to-date software’s that can synchronize with other devices such as mobile phones.


Incidence alert gadgets and software’s are fundamental to individuals, companies, or organizations seeking to better their security. Linking to an article in securitysoftware.com it is important for every business, industry, or an individual to be in procession of updated security software to add on their security. Below are benefits of having incidence report software:

Benefits of updated incidence report software

Ø Aids in Prevention of Crime – One of the fundamentals aspects in security is to be able to prevent a crime before it happens. Whenever an individual or a company has something valuable to offer, there are chances threats are bound to occur. Rather than living in fear, it is important to have a proactive plan in place. These plans include incidence report gadgets capable of incorporating up-to-date software. These software report incidences and therefore enable the involved victims to act in real time. A good example of this software is at this Incident Management Solutions website: https://www.pagerduty.com/why-pagerduty/devops/.

Ø Provides Confidence to its Clients – Purchasing a security software not only guarantees safety but also confidence and assurance. Additionally, while planning to invest in a company or any organization, confidence in security is the deciding factor. Further, security software’s guarantee safety to forthcoming threats and therefore clients get the best assurance of their investments. Consequently, an organization or company is likely to flourish under the security of the latest incidence report software.

Ø Helps in Reducing Investigative Costs – In case of any kind of threat or crime, security protocols must be followed. For instance, securing the crime scene and gathering information is an important aspect in crime analysis. As a result, the victims end up under the control of security organizations. These organizations undertake investigations to uncover the cause of the security breach and the individuals involved in the crime. Gathering information may include interviewing or going through documentation and clues in the premise. This process might be long and costly but with the necessary precautions of incidence report such cases can be avoided.

A security breach can be the worst kind of nightmare more so if the loss registered is high. Depending on the nature of the security breach or the type or company or individuals involved, law enforcement agencies are likely to request documentation or any other relevant information. Consequently, without full or legal documentation, there is likely to be an additional trouble that will double up on the existing trouble.

 … Read More

Why Do More People Choose Our Satellite Events-Internet Service?

It is common knowledge that there are areas in the United States where the common Wi-Fi services do not reach. What should one do when they require internet services while they are living in these places? Or, assuming that you want to hold an event in such remote areas; what should you do?

Well, this is where Trade Show Internet satellite services come in handy. You will be happy to learn more about our internet service through satellite at https://tradeshowinternet.com/services/4g-internet-kit website. One advantage of our satellite services is that they are always on, meaning that you will receive internet connectivity as long as your satellite equipment is professionally set up.

When you make an order for your events internet connection through our satellite offer, you can be assured that we will offer you more than you anticipate! We will offer you a professional IT specialist to come and make the satellite connection and set up. Only after you have received a stable and strong satellite connection will our technicians rest assured of your high quality service. With the satellite option, you can be assured of up to 15Mbps download speeds and up to 5Mbps upload speeds. You can visit https://tradeshowinternet.com/resources/bandwidth-calculator to get to know more about the satellite internet we offer and generally all information about TSI.… Read More